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Supporting
Organizations, Not Just Programs
In order for jobs-related programs to succeed, the organizations carrying
them out must be effective and well-run. Grantmakers must therefore look
beyond the specifics of a program or a project and assess the overall health
of the organization sponsoring it. They must also be ready to provide the
resources necessary to create and maintain health.
What are these other resources nonprofits need? Generally, community
groups need the following in order to succeed:
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Core support to ensure consistent funding over time to sustain staff, plan
ahead, and launch multi-year programs and organizing efforts;
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Organizational development to promote effective management practices, organizational
planning, and capacity-building;
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Program development to provide the necessary technical assistance and economic
analysis skills to implement economic development programs and other employment-related
services; and
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Public policy support to help them have an impact on issues.
In assessing employment-related proposals, grantmakers (and nonprofits
as well) should ask some basic questions: What are the essential skills
or capabilities needed to succeed in the proposed strategy? Does the organization
have the right competencies to achieve this success? And if not, what resources
are necessary to build capacity in these areas?
The resources required for success are commonly provided in other sectors.
Larger nonprofits such as hospitals and museums are supported by an array
of services and organizations. Private sector businesses also invest considerable
resources in internal development. These same investments and resultant
core competencies are needed on the neighborhood level.
Affordable housing is a useful model here. Community housing development
organizations (CHDOs) and community development corporations (CDCs) are
supported by an array of services: community design centers, community
loan funds, university-based centers, regional and national technical assistance
providers, and major intermediaries. In cities such as San Francisco and
New York, grantmakers have nurtured the creation of an interlocking system
of support - development financing, technical assistance on development,
a funding collaborative for operating support, management consulting, and
intensive management training.
Even though this supportive infrastructure is inadequate (as CDCs and
CHDOs would readily attest), philanthropy has provided far stronger systems
of support in this sector than can be found in any other field of grassroots
activity. These investments demonstrate what could be done with comparable
systems of financial, technical, and other support for community organizations
as they engage in jobs-related activities.
Using the lessons of affordable housing as a guide, let's explore the
basic areas of support nonprofit organizations require and how foundation
resources can be best applied to meet these needs.
Core Support
is Essential
The most important resource for grassroots groups is often the most elusive
- sufficient funding to hire core staff and meet basic operating expenses.
While program-specific grants may offset some of these costs, "core support"
or general operating revenue is the primary resource for these essential
functions. Core support gives community leaders the ability to make choices
based on local needs and build their own capacity. It represents the flexible
money that any organization needs to make quick decisions, respond to new
opportunities and problems as they arise, and develop its internal capacity
over time.
As grantmakers know, most funding opportunities are for specific programs
and special initiatives, not general operations. This trend in philanthropy
has increased substantially over the past decade. Program-specific funding
offers certain advantages, notably an emphasis on individual grant performance
and greater targeting of resources to preferred activities. However, when
this form of grantmaking becomes the dominant source of revenue for community
organizations, other trade-offs result.
Unless they can meet core funding needs, community groups are unable
to lay a strong foundation for more specific work on jobs and economic
development. Without the ability to cover basic expenses, these same organizations
have difficulty maintaining good staff and creating stability and continuity
in their programs. It is even harder for them to think ahead and plan strategically.
The decision to target resources to specific activities or programs
is well-founded in many instances. However, all community organizations
require a basic level of core support for operation. When a disproportionate
share of resources is tied to specific projects within the organization,
the economies of project budgets are often adjusted to compensate. Community
groups add part of the core costs of the organization into program-specific
grants or otherwise cross-subsidize their core needs with these funds.
This cobbling together of program-specific grants artificially inflates
the costs of special initiatives. In this sense, inadequate core support
undercuts one of the key advantages of project grantmaking - the ability
to assess the performance of individual grants accurately.
Lasting solutions to unemployment and welfare reform will require more
than the sum total of individual programs. They are best confronted by
strong and diversified organizations with adequate staff support. Here,
too, the affordable housing experience is informative. The relative stability
of CDCs is partly attributable to the consistent income they have received
through rents and management service contracts. Unlike program-specific
grants, this income has been flexible and continuous. Community groups
also need a steady revenue stream in order to plan strategically and launch
multi-year initiatives on jobs issues.
Organizational
Development
A basic hurdle for many community organizations, especially smaller or
new ones, is effective coordination of internal matters involving their
staff and boards. To become stronger organizations, grantees may need organizational
development assistance. Many of these internal needs are very basic; community
groups may require extra help to develop by-laws, devise a bookkeeping
system, formulate personnel policies, hire additional staff or conduct
evaluations of their work.
More established organizations often have procedures to handle these
issues. Over time, these organizational systems are institutionalized through
stable management and clear lines of accountability. Even long-established
groups, however, may need assistance to promote effective planning for
new or unfamiliar endeavors, such as an economic development initiative.
Both old and new community groups need the assistance of organizational
development specialists from time to time. The creation of sound, well-functioning,
effective organizations is facilitated by specialists who have skills in
planning, management, organizing, and leadership and staff development.
This type of support has generally been available to housing organizations.
In many instances, the assistance has been connected to external mandates
placed by funding sources. For example, federal Department of Housing and
Urban Development resources stipulate some organizational conditions, ranging
from the composition of governing boards to complex accounting systems.
Banks and other financial intermediaries have also insisted on sound internal
policies for housing groups, especially in the areas of capital management
and bookkeeping.
These external mandates have encouraged better management practices
within the affordable housing sector. The experience of funders in developing
housing support organizations is a blueprint for building similar support
in the jobs arena. The absence of federal resources for general organizational
development (which has been available in the nonprofit housing sector)
places a greater share of this responsibility on private philanthropy.
Program Development
and Technical Assistance
Beyond establishing effective management practices, many community-based
nonprofits also struggle with the program elements of a new initiative.
Specialized fields like economic development and labor market analysis
can be very technical. Moreover, the long history of past employment initiatives
is an extensive body of knowledge, replete with lessons and pitfalls.
Few community organizations have expertise on these subjects. Most do
not have the luxury of devoting staff resources to investigate these subjects
thoroughly during the early phases of a jobs or economic development program.
They can benefit from access to people who have dealt with these issues
before, and who are committed to transferring such knowledge and skills.
From a grantmaking perspective, there are at least two reasons why technical
assistance is important:
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Technical Assistance Helps Ensure Quality Control and Appropriate Standards
of Performance
The absence of practical advice and assistance to organizations increases
the potential that work will not be done well. Left to their own devices
and without adequate support, community groups may make mistakes in complex
program implementation. From an evaluation standpoint, work done in isolation
may not be consistent with accepted standards from similar initiatives.
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Technical Assistance Allows the Organization to Stay Focused on its
Primary Mission: Helping to Revitalize its Neighborhoods, Communities or
Region.
In economic terms, the opportunity cost to an organization which must
develop technical expertise "in-house" - without assistance from others
- is less time for other program areas or the overall mission of the organization.
While any new initiative should constitute a learning experience, too much
learning can be inefficient when this same knowledge is accessible from
others. A modest amount of technical assistance leaves the organization
free to devote more time to the problems affecting its community.
Program development is especially pertinent given the expansion of grassroots
activity on jobs in recent years. In the absence of supportive systems,
many community organizations are now faced with limited choices when they
need advice on economic development and jobs issues. They must either create
strategies on their own or else piece together some mix of volunteer and
paid help to assist them with these questions. This situation is similar
to the affordable housing experience of the 1960s and early 1970s, before
the expansion of technical resources to community groups seeking to rehabilitate
housing.
Public Policy
A final consideration in building the capacity of local organizations is
their ability to affect public policy. Conditions in low-income communities
have worsened in recent years, despite a period of general prosperity for
the nation as a whole. Federal funding for social programs has been reduced;
states are shifting a greater portion of their budgets to finance tax reductions
and high-profile infrastructure projects; and municipalities are left to
squabble over what remains of these diminished revenues. Compounding this
public disinvestment, private corporations rarely locate in inner city
or poor rural areas or hire any significant number of community residents.
All of these issues relate to public policy. In a very real sense, without
the involvement of community organizations in public policy development,
the neighborhoods they represent are likely to face further decline in
living conditions and opportunities.
Among philanthropists, the issue of grantmaker support for changes in
public policy has sometimes been controversial. Some foundations have made
the decision not to invest in these activities at all. Others support citizen
participation strategies like community organizing, but not specific efforts
to affect public choices. Still others invest heavily in the public debate
over local, state and federal decisions.
Because the purpose of this Toolbox is to provide advice and guidance
on jobs issues, rather than build the case for a single approach, the merits
of these positions are not compared. But for those grantmakers who do choose
to fund public policy, the following are some observations about good grantmaking
in this area.
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Community Organizations and Policy Organizations Make Good Partners.
Community-based organizations are found in nearly every part of the
country. Similarly, policy organizations are found throughout the nation
- especially in the form of statewide coalitions or watchdog groups that
advocate on a particular issue. Some grantmakers have specified partnerships
between community-based organizations and policy groups in exchange for
joint funding. The Open Society Institute and other members of the State
Welfare Redesign Grants Pool take this approach; (see resource section
for references), recommends a regional approach to public policy in order
to address urban distress. The mismatch between job seekers in the central
cities and job vacancies in outer-ring suburbs is one example of this regional
connection. Key publications of these authors are cited in the reading
list at the end of this Toolbox.
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Community Organizations Often Need Technical Assistance on Public Policy,
Just as They Require Assistance on Program Implementation.
Although effective public policy work is not nearly as complicated
as administering an economic development program, it is not wholly intuitive,
either. For those grassroots organizations with no experience as policy
advocates, technical assistance can help them engage in the debate more
productively. Lack of policy experience is particularly common among CDCs
and community-based service providers. Technical assistance may include
guidance on how relevant decisions are made, what has worked elsewhere,
and new strategies for policy options. Providers of such support are usually
based at the state or national level.
The lessons from the affordable housing experience are especially compelling
in the case of public policy. Billions of dollars have been invested in
affordable housing from public and private sources over the past 30 years.
Some of these resources, such as home mortgages to inner city households,
would not likely have come about without the advocacy of grassroots organizations
to demand the Community Reinvestment Act and Home Mortgage Disclosure Act.
Other programs, such as the HOME Investment Partnerships Act, have steered
new public funds into affordable housing. These examples demonstrate the
ability of public policy to leverage greater resources than philanthropy
alone could ever contribute to affordable housing creation.
Public policy strategies to tap corporate or public resources for jobs
are examined in the employment training and sectoral development discussions.
Community organizations will need to explore innovative policy proposals
to make full use of these opportunities.
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